Fashion From the Other Side of the Tracks by Steven Falconer

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Fashion From the Other Side of the Tracks by Steven Falconer

I walked away from a career as a fashion photographer when I realized that I wanted my life’s work to be about something other than advertising, and, artistic as it can be, fashion photography is advertising. I couldn’t, however, get my love for dressing up a pretty girl and then taking her picture to go away, so I kept making “fashion” photographs anyway. These photographs advertised nothing, there was no budget for them, and, as far as I could tell, there was no market for them either.

Over time, though, I found myself creating my own world in pictures. The people in these pictures were no longer models meticulously made up and attired by a team of stylists, but young people who I imagined had their own ideas about style. They dressed in vintage or thrift store clothes, in indigenous clothing made by hand, and in creations of their own design. They liked lively colors, and they liked to mix things up in unconventional ways. They got around not in fast cars, but in older, more soulful ones, or they rode bicycles or skateboards. Often they traveled on foot. These young mavericks could mostly be seen in rundown parts of town or in the country somewhere off the beaten path, and they occupied spaces no longer wanted by their busier, more ambitious contemporaries whose main preoccupation was success. They made beautiful what they could. They tried giving old places new life.

They also had their own ideas about living. They rejected many of the notions promoted by the economic icons of our world. They had little interest, for example, in becoming rich and famous, and they weren’t too crazy about having their youthful energies used up for the purpose of helping some giant corporation grow bigger. To spend the prime of their lives trying to please a hierarchy of bosses five days a week appealed to them not one bit. Perhaps one could invent a more inspired and useful way to make a living. So, instead of lusting for wealth, what they valued was time, and this time they spent doing what they loved to do, pursuing what truly interested them, and hanging out with human beings whose company delighted them. The audacity of some people!


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3 Responses to Fashion From the Other Side of the Tracks by Steven Falconer

  1. I enjoyed reading this. I have three daughters who live for new clothes, but they all dress very differently. One has a very relaxed style, one is always looking to make a statement, and the other dresses for work all day long.

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